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Kinetica
Bodypower Expo 2014

—  Concepting
—  Art Direction
—  Print
—  Copywriting

Kinetica is a leading sports nutrition brand offering the latest innovations in sport and fitness supplements.

The company wanted to drive consumers to their stand at one of the biggest events in the fitness industry calendar. We designed an attention-grabbing copy-led approach using posters, floor stickers and leaflets, creating an eye-catching campaign and effective consumer journey via strategically booked media.


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